Public Relations – The Dayton Hammon Ad & PR Blog

What Have I Learned? (A Reflection on Winter 2020)

April 24, 2020 by Dayton Hammon

I doubt that if a future-version of myself time traveled to the past and told my January 2020 self that a global pandemic would happen and disturb nearly every aspect of my life… I probably wouldn’t have believed it. It’s crazy to think that only two months ago, I was still going to physical classes … Continue reading What Have I Learned? (A Reflection on Winter 2020)

PR and Lobbying

March 28, 2020March 28, 2020 by Dayton Hammon

You’re at Capitol Hill. You want to convince senators that aren’t Bernie Sanders to vote YES on a new piece of legislation that — if it becomes law — will increase the profits of the company you represent. Now here’s my question: are you a PR professional, or something else entirely? Public relations has been … Continue reading PR and Lobbying

I See It, I Like It, I Tweet It, I Post It: Public Relations and Social Media

February 25, 2020February 26, 2020 by Dayton Hammon

For those Ariana Grande fans, the title of this week’s blog was just for you. You’re welcome. Hey everyone, I hope you’ve having a great day so far. So I think it’s obvious to suggest that social media has become one of the most important parts of everyday life. With the advent of mobile phones … Continue reading I See It, I Like It, I Tweet It, I Post It: Public Relations and Social Media

Crisis! (Of Public Relations)

February 13, 2020February 13, 2020 by Dayton Hammon

“A crisis is imminent . . . I mean to prepare” – The Monitor (played by LaMonica Garrett) A quote from “Elseworlds, Part 2”, part of the 2018 Arrowverse crossover event Elseworlds on The CW. We all know a crisis. We’ve seen it unfold before our own eyes. For some folks, the crisis they may … Continue reading Crisis! (Of Public Relations)

Value of Research

January 23, 2020February 13, 2020 by Dayton Hammon

Keywords: research, RACE, PR, McDonald’s Imagine for a moment, you’re an employee of McDonald’s PR Department, and you’re asked to do a campaign to spread awareness about McDonald’s new environmental program where for every 10 McDoubles purchased, McDonald’s will plant a tree to replace the ones burned by the wildfires in Australia. So what do … Continue reading Value of Research

What is Public Relations?

January 16, 2020January 27, 2020 by Dayton Hammon

Ladies and Gentlemen, welcome back! It’s been nearly a year since I last posted, but I’ve come to ask you an important question: What is Public Relations? Maybe you have an answer, or perhaps you don’t. Perhaps you aren’t certain about how to define it. That’s perfectly okay, because the truth is: no one seems … Continue reading What is Public Relations?